KNOW
YOUR WORTH
Empowering all women through affirmation, appreciation, education, networking and empowerment to increase self-worth.
Founded by Alonda Hassell — Author, Speaker, and Advocate for Women's Empowerment.
OUR MISSION
Three Pillars of Empowerment
Empower
Alonda is a highly sought-after women's empowerment inspirational speaker, providing pragmatic and alluring talks on various subjects, helping women overcome obstacles and step into their greatness.
Network
Through brunches, workshops, and gatherings, Alonda brings women together from various backgrounds who meet regularly to learn and grow together. Her passion for connecting women sowed the seeds of the KYW Movement.
Educate
Through workshops, brunches, and seminars, Alonda provides women with the knowledge, skills, and self-confidence necessary for boosting self-esteem, and social and economic development.

ABOUT ALONDA
Author, Speaker &
Empowerment Leader
"In 2016, the Know Your Worth movement began, empowering women to recognize, appreciate, and maintain their worth."
Alonda Hassell is an educator, pastor, community leader, and sought-after speaker, facilitator, and preacher. Her dedication to empowering women and advocating for students and communities has made her a transformative voice in women's empowerment. Through workshops, conferences, brunches, and her acclaimed book, she continues to inspire women of all ages and backgrounds.
The KYW Gala 2026
10th Anniversary Celebration
LEGACY • LEADERSHIP • WORTH
MAY 1
2026 • 8:00 PM
Fairgrounds at Dunwoodie
Yonkers, NY 10701
Shades of Pink
Gala Attire • Men Welcome
HONORING EXCELLENCE
The KYW Awards
Celebrating women who exemplify strength, service, creativity, and leadership in their communities.
Ella Award
Exemplary patience and love in parenting despite life's challenges
Cherub Award
Community service, outreach, and caring for the less fortunate
Creative Award
Paving the way with gifts in the arts — film, music, fashion, writing
Educator Award
Making great strides in education and student leadership
Entrepreneur Award
Creating and maintaining a business that serves the community
Pearl Award
Leading with love, gentleness, unity, and God's love
NOW AVAILABLE
Know Your Worth
The Book
This book is designed to encourage, uplift, and inspire women to know their true worth. Many of us have allowed others to dictate our worth, until now!
$15.00
TESTIMONIALS
What Women Are Saying
I praise God for KYW. At first I thought it was just something that would remind women of their value, so I was down from the jump because I always loved to encourage people. But when I went to my first KYW party and the dress code was whatever makes you comfortable, I think I fell in love with what KYW was about. Ultimately, I was able to be comfortable about being who God has made me to be. AN INDIVIDUAL AND BEAUTIFUL!
Kocoa Sweat
KYW Community Member
Join the Movement
Connect with a community of women who are discovering their worth, supporting each other, and rising together.
FOLLOW ALONG
Social Media
Stay connected with Alonda and the KYW community. Get daily inspiration, behind-the-scenes content, and empowerment.